News

PrettyGreen appointed by Unilever Dove brands

PrettyGreen has been appointed by Unilever’s Dove Division to lead influencer marketing, content creation and ecommerce strategy after winning a four-way competitive pitch.

Latest Podcast

Building Brand Fame That Shows Up in Culture: Sally Barton, Mondelez

With years of experience leading strategy for some of the world’s most recognisable brands, Sally shares insights into how brands like Cadbury and Oreo stay culturally relevant and emotionally meaningful.

News

Helping Brits Track Nightly Rest with UK's First Sleep Forecast

Brits love to talk about how they slept. Good night, bad night, wide awake at 3am, it’s often the first conversation of the day. So along with Bensons for Beds we asked a simple question: what if sleep was as forecastable as the weather?

Latest Podcast

How YouTube Creators Are Redefining Brand Partnerships: Nisha Mathews at Google Creative Works

With years of experience shaping marketing strategies at Omnicom and Wavemaker before joining Google, Nisha brings a unique perspective on the evolving world of creator marketing.

News

PrettyGreen Appoints Michael Blount as Integrated Business Director

PrettyGreen has appointed Mike Blount as its first Integrated Business Director, strengthening its senior leadership team as the agency continues to evolve its integrated communications offer.

Latest Podcast

Break department silos for success: Fiona Bosman, Global Brand Director at Bupa

With over two decades shaping iconic brands like Red Bull and Barclaycard, Fiona brings unmatched insight into the evolving world of Influencer Marketing, in this new What They Said podcast episode.

News

PrettyGreen appointed Consumer PR Agency for Laver Cup 2026

PrettyGreen has been appointed as the Consumer PR agency for the Laver Cup 2026, returning to work on the global tennis event following its London debut in 2022.

Latest Podcast

Be more human (and more manipulative) from Anni Mueller: Digital & Social Media Manager at innocent

We chat with Anni Mueller, Digital & Social Media Manager at innocent, about why honesty, two-way conversation and "being more human" is integral to Influencer and digital strategies.

News

PrettyGreen Appointed by Priory to Drive Digital PR Campaign for New Therapy-Led Residential Addiction Service, Flourish

Creative communications agency PrettyGreen will support Priory’s digital PR and search visibility strategy for the launch and expansion of Flourish, a pioneering residential addiction treatment programme in the UK.

Latest Podcast

Avoiding inauthentic creator content with Millie Allen: Head of Marketing at Ocean Bottle

We chat with Millie Allen, Head of Marketing at Ocean Bottle about the challenges and opportunities of being a purpose-led brand in a world of content creators.

News

PrettyGreen hires Cannes Young Lions winner Jack Davy as Senior Creative

PrettyGreen has appointed Cannes Young Lions winner Jack Davy as Senior Creative, strengthening its growing Studio team and integrated creative offering.

Latest Podcast

Pairing Brands and Passionate Fans with Alex Payne: Founder & CEO, The Influence Room

We chat with Alex Payne, Founder & CEO of the Influence Room, about the matchmaking magic behind connecting brands with creators who genuinely love them. Think: a slick blend of Tinder meets LinkedIn – but make it influencer marketing.

News

PrettyGreen Acquires PinPoint Media 

PrettyGreen has acquired performance marketing business, PinPoint Media as part of the agency’s long-term growth strategy.

Latest Podcast

Audience-First Social with Layla Hatia: Head of Consumer Influence at The Very Group

We dive headfirst in to hun culture with The Very Group’s Head of Consumer Influencer, Layla Hatia – to hear how the brand shapes an audience-first creator strategy that goes from the high street to high glam.

News

PR Moves At the Speed of Emotion

Fame is changing. And according to Louise Ali, Digital PR Business Director at PrettyGreen, brands that don’t adapt to that shift risk becoming background noise.

Latest Podcast

Cannes Special | Laura Donadio, Global Head of Influencer at Wild

Live from Cannes, Laura Donadio, Global Head of Influencer & Partnerships at Wild chats with Sammy Albon, on building a revenue-first influencer strategy.